Case Study: IIM Sambalpur + Edhitch AI Feedback System

How a top B-school transformed faculty decisions with AI-powered student feedback analytics

📍 Institution: Indian Institute of Management Sambalpur (IIM Sambalpur)
🧠 Technology Partner: Edhitch – AI-Powered Feedback & Accreditation Systems
📆 Duration of Use: 6 Years
💡 Focus Areas: Faculty Evaluation | Course Quality | Student Feedback | AI Analytics

🎓 Background: The Need for Feedback-Driven Quality

In 2018, IIM Sambalpur recognized a critical gap in its academic review process — no standardized, data-backed system to assess teaching or course effectiveness. Faculty retention, redesign decisions, and student experience lacked structured input.

Edhitch’s AI-powered feedback platform was introduced to convert qualitative and quantitative feedback into actionable insights.

🚫 Challenges Before Edhitch

❌ Feedback was unstructured and inconsistently collected
❌ No transparent or student-driven faculty evaluation
❌ Missing feedback due to absentee students
❌ Course improvements lacked data

🤖 The Edhitch Solution

Customized, scalable, and intelligent feedback solution deployed at IIM Sambalpur:

📊 Quantitative Metrics

Ratings on clarity, engagement, subject expertise, punctuality
Student-wise feedback tracking

📝 Qualitative Inputs

Structured student comments
Filtered sentiment reports

🤖 AI Features

Top faculty analysis
Absentee detection system
Comparative benchmarking
Alert triggers on low scores

📈 Outcomes

🎯 Faculty retention & course allocation now data-aligned
🎓 Redesign based on student suggestions
🔁 Nearly 100% feedback submission through absentee flagging
✅ 23% increase in faculty performance ratings
✅ 40% drop in negative feedback
✅ Contribution to NAAC audit readiness

📌 Conclusion

IIM Sambalpur’s 6-year journey with Edhitch proves how structured feedback and AI analytics build a culture of continuous academic improvement.

The system ensures transparency, strategic course and faculty management, and higher student engagement across sessions.

💬 Client Testimonial

“Edhitch’s feedback analytics has become an integral part of our academic governance. It helps us make faculty decisions backed by data and student experience.”
— Dean (Academics), IIM Sambalpur

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